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Topic · 2 articles

Trust & compliance

Trust, for a page that sends people to a leveraged-trading broker, is built from claims that can be checked and warnings that cannot be missed. This topic covers the evidence standard, the risk warning and the language that gets partners into trouble.

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The guide

  1. 01

    A page that sends people to a leveraged-trading broker is judged by its weakest claim. The standard that keeps an IB out of trouble, and the warnings that must be there.

Also in this topic

More on trust & compliance

  1. 01

    Explainer8 min read

    Forex risk warnings: what the wording must say, by region

    The words are set by the broker's regulator, and the loss percentage is the broker's own figure. An IB's job is to carry that warning unchanged, in every language, where no reader can miss it.

Glossary

Terms in this topic

All terms
Evidence gate
The name Gravity uses for its rule that a website prints only claims it can trace to a source; an unverified claim is held back and never renders.
Risk warning
A plain statement, placed where it cannot be missed, that a financial product can lose the reader money — for leveraged products, often in a form set by a regulator.

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